Wednesday, July 18, 2012
Gotta Be A Better Way
I went to lunch today with the VP of Marketing for a major hospital here in Florida. Very educational. It appears that we can all learn to get along better, if we would just "walk a mile " in the other persons shoes. This means that when you can appreciate what the other person is going through, patience and understanding will manifest.
From all salesmen, a routine complaint is voiced. The evergreen frustrating impossible to reach or why won't she call me back, after I left three messages gripe. This isn't just a self esteem issue, but a fact that when sales are not made, people don't eat. Not to mention keep a job.
THEN....
The VP of marketing becomes annoyed that they are being stalked. You know the drill. The barrage of voice mail and email messages, facebook updates, in person office visits or any other potential way to get in front of them transpires. They scratch their proverbial head and ask themselves why the salesperson who presented three weeks ago won't leave them alone. What is wrong with these salesmen, can't they take a hint. I'm not sure why these marketing folks do not make their lives easier. All they would have to do is be honest and upfront with the salesperson when they call. The reason why sales guys continue to call, send emails, text and send carrier pigeons through windows is the belief there is a chance of closing the sale. Until the salesmen hear the phrase "please stop since we are not interested", expect them to continue calling. This system is so broken.
My thoughts and wishes would be that when the initial meeting occurs, rather than filling the salesperson with empty promises, tell us straight. Not easy to look someone in the eye and not be the good guy, but it needs to be done, since nothing positive derives from avoiding and ignoring the inevitable.
www.dontolep.com
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